|The idea of
networking does play a major role in our everyday lives as everyone
exchanges information on different subjects with others. It is vital
for a successful job search to use this exchange of information
appropriately and to your advantage.
We start with who we know and
from that point we progress to who we can meet. While it may be that
those in your immediate network can not assist you, they may be able
to refer you and recommend you to others who can help. You must
identify who you know and your objective and then successfully
communicate that objective to your network.
While it is incorrect to believe
that it doesn't matter what you know, it remains smart to recognise that exploring who you know can help you uncover more opportunities.
If research shows that over 65% of all positions are obtained
through the ‘hidden market’, ie not advertised online or in the newspapers, it
is critical not to underestimate the importance of networking.
The Pie Graph below demonstrates the importance of networking.